According to Caulton Tudor who says a no worse than 9-3 Tar Heel team would fit into the Chick-fil-A bowl very nicely:
The Chick-fil-A (former Peach) Bowl — Dec. 31, 7:30 p.m., ESPN, Atlanta Georgia Dome — wants Carolina and in a big way.
On the opposite side of the bowl match is the SEC, possibly last season’s national champ LSU. The Peach gets the second pick from the ACC but is not necessarily locked into taking the loser of the Dec. 6 league title game in Tampa, Fla. There’s enough selection flexibility for the Chick-fil-A to land the Heels (at no worse than 5-3, 9-3) under certain circumstances if they don’t reach the Tampa game.
Having not played in the Atlanta game since 2001 — a win over Auburn in John Bunting’s maiden coaching season in Chapel Hill — Carolina is seen by the bowl’s selection committee as the only can’t-miss attendance target on the board. Fan turnout, in a weak economy, has become the new gold standard of bowl picks.
Historically speaking, UNC has played well in the Peach/Chick-fil-a Bowl and the food from the sponsor is pretty tasty too. Getting the ACC's #2 bowl in Butch Davis' 2nd season would be a huge step for a program that was laungishing two years ago.